<style=”text-align: center;”>Fiduciary Financial Advisor


Why Hire a Fiduciary Financial Advisor?


A fiduciary financial advisor is required to provide advice in your best interest.  This seems obvious, yet the vast majority of “financial advisors” are not held to this standard.  As an SEC Registered Investment Advisor, we are.  Since 1996, Shoreline Financial Advisors has been providing trusted and unbiased advice in financial planning and investment management to our clients.  We strive to be your valued partner in your journey towards achieving your financial independence.

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Why Create a Retirement Plan?


Your financial life can become complex.  A financial plan, with the guidance of a fiduciary, can distill these complexities into a road map.  This road map can help you to move forward.


Let’s be honest, most of us spend more time planning our vacations than we do planning our future. We know that it is easy to put it off until tomorrow.  The best time to start is today.


We can create easy to understand financial plans and implement sound investment strategies. Come to us with your goals and dreams and we can help you to begin to build the road map to your tomorrow.


As an independent Registered Investment Advisors (RIA), we are a fee-only fiduciary.


Above all, we provide objective advice for transparent fees.

Not sure if you’re ready? Let’s talk.
No pressure, no obligation.



Word of the Week: Expense Ratio


The expense ratio, also known as the management expense ratio (MER), measures how much of a fund’s assets are used for administrative and other operating expenses. An expense ratio is determined by dividing a fund’s operating expenses by the average dollar value of its assets under management (AUM). Operating expenses reduce the fund’s assets, thereby reducing the return to investors.


Definition from investopedia.com


Why is Independence Important?


Most of the giant brokerage firms restrict their “financial advisors” or “wealth managers” to an approved list of investments. These lists do not include lower cost investment vehicles, such as Vanguard or DFA funds. In contrast, an independent financial advisor will recommend the best solution for you. We are independent; no proprietary products, no hidden fees, no sales quotas.




What is a Fiduciary?

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